CMEpalooza Ask Us Anything: January Edition

Ask Us Anything! | CALM

Fresh off another Alliance conference, we open up the old mailbox to see who needs some advice.

If you have an issue (professional or personal) you want us to help with, you can click here to submit your question(s).

Dear Derek and Scott,

What do you do if you find out that an individual was not accurate on their disclosure (after the activity)? How do you think an accreditor would view the situation if you did everything by the book based on what was provided to you?

Warmly,

DisclosureMismatch

SCOTT: This sort of paperwork minutiae is not my area of expertise, but I was fortunate enough to get the perspective of others in our community who have more knowledge in this area to help me out.

Basically, it comes down to this: We are not the Disclosure Police. When we send faculty/planner/reviewers disclosure paperwork to complete, we should assume they are being truthful and forthright in the information they send back to us. It is not our responsibility to dig into their online profile, financial statements, and bank records to try to catch them in a lie (fun as this may be).

Now, let’s say that faculty X is presenting at a live symposium on the latest innovations in the treatment of disease Y. On her disclosure form, she does not list any relationship that would disqualify her from participation in the activity. However, upon a social post-activity conversation, she lets it slip that, oops, she has a financial relationship with a specific pharma company (who oh-by-the-way is developing a product she just spoke about at length) that would indeed have disqualified her from presenting at the symposium. While there are no steps you need to take from an accreditation standpoint to retroactively highlight this information, if there was significant bias noted by learners in their activity evaluations, you could potentially notify those learners via a follow-up communication (perhaps with additional educational reinforcement material) that it came to light after the live activity that faculty X had a relevant financial relationship with company Y that may have tainted the assumed unbiased nature of this segment of the activity. Again, you are not required to take this step under accreditation standards, but it could be an ethically appropriate step.

It goes without saying that you would likely not want to utilize this faculty member in future education.

DEREK: 100% agree with Scott here, which is an odd feeling. I’m not sure I like it. Anyway, my first boss at my first CME job used to tell me all the time that we are not the CME police. She even had an old police hat in her office that she would point to when she said this. Her point being, and one that I’ve come to appreciate more and more over time, is that we are all overworked and understaffed and don’t have the time to conduct an investigation on every disclosure form that comes our way. As much as I love Jake Powers, CME Detective, he’s a fictional character and should stay that way.

To answer the second part of the question — how do you think an accreditor would view the situation — I really don’t think it would be an issue. As long as you document the situation, how you managed it, and your plan for managing similar situations in the future, it should be fine.

Dear Derek and Scott,

Despite the wealth of knowledge and experience in our industry, why do we keep creating the same old educational formats? Why is the majority of the education created still following the “sage on the stage” format? I’ve heard it takes 17 years for research to become practice, but I’m pretty sure we’ve known for a much longer time that this passive type of teaching is not ideal.

Best,

Frustrated CME Crusader

DEREK: I’m having a little trouble answering this question because I am getting bogged down in determining the definition of “same old educational formats.” If we just look at very general categories of educational formats — live meetings, enduring materials, online programs, etc. — then fine, yes, we are still mostly producing the same old formats. But if we get a little more granular and look at the educational design of these activities, then I would push back on the idea that we are continuing to do the same old, same old.

Let’s look at satellite symposia as an example. I’m not going to get into the educational value of a satellite symposium, as that is another argument for another time, but I disagree with the idea that the majority of these symposia follow the “sage on the stage” format. Most of the medical symposia I have been to or seen proposed (I review a lot of proposals) over the past few years have had a mixture of educational elements beyond just didactic lectures. These include simple things like panel sessions and group breakout sessions; fun things like Jeopardy and quiz show formats; and cool things like VR headsets with video and patient simulations with holograms. I’ve seen Choose-Your-Own-Adventure and Escape Room style symposia. I’ve seen symposia with hands-on workshops and peer-to-peer interview training. The point being, there are a lot of creative and interesting things going on in the world of satellite symposia (and other formats, too. Remember, I’m just using symposia as an example.).

That said, I don’t completely disagree with your point, Frustrated CME Crusader. I’ve certainly sat through my share of 2-hour lectures during this same time. The fact is that these more traditional education formats are generally easier and cheaper to produce, and there is still an audience for them. Plenty of people prefer this type of passive learning, though you are right to question whether we should still be giving it to them. But as long as “butts in seats” remains a primary metric for determining “success,” we will continue to have these types of programs around.

SCOTT: As Derek notes, there are a lot of providers who develop more innovative formats, but I won’t go so far as to say the majority of CME activities I see in our universe stray from the “sage on the stage model.” I don’t think the reasons for this are terribly complex – leaning on the tried-and-true slide deck and talking head model is both relatively inexpensive and easy, both for providers and faculty. More innovative models that involve newer technology can be costly and complex to develop. In some cases, faculty have a hard time “getting it” – basically, you are asking them to participate in a way that is unfamiliar to them. Some will love this sort of opportunity, some won’t. And in a world where supporter budgets are often squeezed, it shouldn’t be surprising that many providers continue to trot out traditional, cost-effective (and profitable) models.

Now, a personal perspective. I hate “sage on the stage” lectures. I hate keynote addresses where a supposed expert in whatever topic talks at me for 60 minutes without even trying to incorporate interactive or unique components. This is a big reason why you rarely see traditional lectures in CMEpalooza sessions, even though we don’t have a technology budget. We can all use our creativity to design education that puts a unique twist on our most traditional models. We are all definitely doing better than we were a decade ago (almost every program used your “sage on the stage” model back then), but there is still undoubtedly progress to be made.

Dear Derek and Scott,

I believe that patient advocacy organizations are significantly underutilized by the CE/CME/CPD industry. How can we better collaborate with these dedicated organizations to develop educational initiatives that truly encourage patient-centered care, moving beyond supplementary patient-education resources and testimonials that are often relegated to the end of the agenda?

Fondly,

Advocate Ally

SCOTT: I don’t know that you will find anyone in our community who will claim that patient advocacy organizations don’t add value to our education, and I have heard many people in our community echo your sentiments. So then why indeed are patient advocacy organizations still an afterthought for many of us?

Here is my two cents: It takes time to build relationships with any potential educational partner, and many of us already have to develop and cultivate partnerships with academic institutions, professional/state associations, joint accreditors, and/or other groups who, in many cases, are essential to the development of the education for a variety of reasons. Adding on patient advocacy organizations is simply deemed less of a priority, not because they aren’t seen as valuable partners but because they are seen as less valuable partners.

I’ll share a personal example to perhaps illustrate this point: I worked on a grant proposal last year where our team was planning both professional and patient-facing education (the potential funder had asked for both modalities in an RFP). We reached out to a patient advocacy group who we felt best fit our proposed education. After much back and forth, along with multiple conference calls, they agreed to be part of our proposal. We did the usual dance, talking about the potential role their organization would play in the education and finally hashed out the framework of an agreement. Great!

Grant was submitted. And denied.

So that time we spent building the relationship for that single relatively niche-oriented proposal was likely wasted. We parted on good terms, of course (“Hope we can work together in the future!” although the true likelihood of this happening is relatively slim), but this experience doesn’t exactly have us running to more new patient advocacy organizations for everything we are planning. You choose selectively and invest the time where you deem it to be appropriate.

DEREK: I’ll chime in just to add that if you do decide to work with a patient advocacy organization, loop them in from the very beginning. Don’t design the entire program and then reach out to them at the end. It makes the patient advocacy organization feel unimportant and tells them that you are only including them because it will look good in the proposal. From the supporter side, it’s fairly obvious when a patient advocacy organization (or any partner, really) has been included from the early stages or when their contribution has been relegated to a patient education handout tacked on at the end.

Remember, if you have an issue (professional or personal) you want us to help with in a future iteration of Ask Us Anything, you can click here to submit your question(s).

The CMEslinger: Part 1 (A CMEpalooza Serial)

Poster, Print Cowboy on a horse at sunset, 40x22.2 cmThis could either be one of the best things or one of the dumbest things we’ve ever done.” — Derek Warnick, December 2024

Back in the late 1800s, it was very popular for famous authors to publish their latest novels as newspaper serials, releasing a new chapter every week in whatever broadsheet paid them the most money. Classics such as The Count of Monte Cristo, A Tale of Two Cities, and Around the World in Eighty Days were all originally published in this manner before being released as full novels. It was a way for authors to make extra money as well as build interest in their literature. I am guessing it was somewhat akin to the way that we used to have to wait until every Wednesday at 10 pm to find out the latest twist in the Dynasty feud between the Carringtons and the Colbys.

Of course, seeing as Derek and I are on the cutting edge of technology, we figured we’ll roll back the clock (wayyy back) and revisit the glory of the serial story era this winter with our special form of improv literature. Starting today and continuing over the next 6 Fridays, we’ll publish one part of The CMEslinger. We’ve alternated the writing of each part, basically forcing each other to continue the story where the last person has left off. We didn’t discuss our plans for the story as it progressed (hence the “improv” component). I think we’ve done fairly well not trapping each other into a corner with each part, but you can be the judge of that.

So without further ado, part one of The CMEslinger.

Part 1 (Derek)
The man in black fled across the desert, and the CMEslinger followed.

The omnipresent sun, nearing its unmerciful daily zenith, had scorched the sky free from all but the barest traces of blue. Slouching down slightly in his saddle to better settle into the rhythms of the palomino pony he rode, the CMEslinger reached for the canteen strapped across his body and lifted it to his dried, cracked lips.

Of all the disappointments the CMEslinger had experienced in a life full of many, none brought his faded grey eyes closer to tears than the hollow sound of the desert wind howling across his empty canteen. Flinging it away in disgust, he spurred the pony on, muttering to himself, “I really should have filled up the dang canteen at the office before I left. And why did I decide to ride a horse instead of calling an Uber?”

Crusty old Phinneas – part mentor, part tormentor, part department head – would be disappointed in him. “Never be not prepared!” he constantly drilled into his team, his indirect phrasing baffling them all into a fresh awareness of old ideas. Old Phinneas would be disappointed in him, but not surprised, the CMEslinger never being a favorite. That honor was reserved for the darkly dressed man he now pursued.

With a head shake of annoyance, the CMEslinger glanced at the dented pewter pocket watch with the Philadelphia 76ers logo in the middle that he always kept tied to his saddle horn. He’d been chasing the man in black for several hours now and had made no progress. Peering through narrowed eyes battling the sun’s unrelenting rays, the only remaining sign of the man in black was the powdery dust kicked up by his rental car settling on the desert highway.

The conference was in two days and the man in black was slipping from his grasp. He had to get moving.

Submit an Abstract to Present at CMEpalooza Spring 2025

I admit that sometimes when I write about the planning conversations that Scott and I have, I take a bit of artistic license with the actual text of those conversations. Shocking, I know. However, I promise you that the re-creation below of our recent lunchtime CMEpalooza Spring planning meeting is almost 100% accurate.

Derek & Scott: [spend 55 minutes talking about the Eagles, Sixers, work, our offspring, how expensive college is, etc.]
Scott, as the server brings us our bill: Well, I guess we should talk about CMEpalooza Spring [opens up notebook]
Derek: [completely empty-handed and looking baffled] You have notes? Why? Aren’t we just going to ask people to submit abstracts like we usually do?
Scott: Yes, but I have a few other ideas I thought we could disc-
Derek: [standing up so fast he bangs his knee on the table] OK, I think we’re done here…

Yes, it’s that time of year, and the planning has begun for CMEpalooza Spring (it’s on Wednesday, April 16. Save the date in your calendar if you haven’t already.) As in the past few years, we want to include a broad range of the CE community in the planning and development process of the CMEpalooza Spring agenda. Anyone is welcome to submit an idea for a CMEpalooza Spring session, though it would probably help if it’s a good idea (we tend to like those).

The process is fairly simple. If you have an idea for a session that you would like to lead at CMEpalooza Spring, just complete the CMEpalooza Spring 2025 Abstract Submission form by the end of the day on Wednesday, February 12. After that, Scott and I will review all the proposals we receive and select at least five for the official Spring agenda. If there are more that we like, we may hold onto some ideas for the Fall event, as well.

Here are a few guidelines:

  1. This is a virtual conference and all sessions are done via StreamYard. It’s easy.
  2. Proposals will only be considered if they are submitted either via the abstract submission form or by carrier pigeon. Choose whichever method is easier for you, but remember that I have two cats and one of them is nuts. CMEpalooza cannot guarantee the safe return of your pigeon.
  3. The deadline for proposals to be submitted is 9 p.m. ET on Wednesday, February 12.
  4. We are open to pretty much any idea as long as it relates in some way to CME/CE. The more creative, the better. My dream is for someone to propose a musical (this is not Scott’s dream). (note from Scott: Derek just returned from the Wicked Sing-Along so his dream is more desperate than ever. He recommends leading with “No One Mourns the Rejected Grant Proposal” and going from there)
  5. Interactive formats with multiple presenters, such as panel sessions and interviews, are encouraged. If you want to figure out a unique way to incorporate our audience response platform (Poll Everywhere) into your session, that’s totally fine too.
  6. Please verify the availability of all presenters for the date of CMEpalooza (Wednesday, April 16) before submitting their name in your proposal. Or at least have some sort of contingency plan if they cannot participate.
  7. We don’t want to limit creativity, so there isn’t a limit on the number of proposals you can submit, but please use common sense and be reasonable. We will likely only choose one proposal for which you are listed as the lead contact, so don’t submit 10 proposals or something crazy like that.
  8. While it’s not a hard and fast rule, we’d prefer that you not simply submit a proposal that mirrors a presentation you gave at another conference within the last 12 months. At the very least, give it a unique spin.
  9. We will notify you within a week of the abstract submission deadline if your proposal has been accepted or not.
  10. If you have any questions, feel free to email Derek (thecmeguy@gmail.com) or Scott (scott@excaliburmeded.com), or find us at the Alliance conference this week.

I think that about covers it. I especially want to encourage people who have never presented at CMEpalooza to submit a proposal. We are always happy to have new faces at CMEpalooza. Maybe you are intimidated by getting up in a front of a room full of your colleagues and presenting material — not a problem with CMEpalooza. Maybe you are worried that your idea would be too “out there” for a traditional conference — not a problem with CMEpalooza. Maybe you are just too lazy to want to put together a slide deck for a presentation — so are we, which is why we often encourage our panelists to use few (if any) slides.

Give it a shot.

Click here for the CMEpalooza Spring 2025 Abstract Submission form